Professional Website Templates for Executive Coaches to Use
When you’re an executive coach, you know that having a professional website template for your business is important.
What you may not know is that your website doesn’t need to be super corporate, woah she did not just say that, that’s bullshit right there, ummm no it’s not!
I have designed brands and websites for many female executive coaches and their point of difference is that they’ve stood out from the crowd by being more ‘them’ not like what you ‘think’ corporate businesses want to see.
My clients have been very successful since launching their businesses with the more personalised websites that I’ve created for them.
Let me break this down for you further...
What Your Website Says About Your Coaching Business
You want to feel proud that your website represents you and the type of clients you want to be working with. I think often as an executive coach, you may think that your brand needs to be soulless, speak to the masses.
When I say that your website shouldn’t be “too” corporate I’m not saying that your brand shouldn’t be professional looking.
You most definitely want your website to look slick and presentable, not as if you had a bash at it and it’ll be fine or having photos of yourself on there that were taken on an old iPhone.
What you may not think about is that the person looking at your website may be someone friendly just like you are and they’re in HR, she identifies with your website and you and knows you’d be the right fit for the company so hires you.
You must put your personality into your site yet also keep your client in mind.
What Should an Executive Coaching Website Include?
Here are the basics that should be on your website;
Homepage
About
Services (this can be one page detailing them all or separate ones per offer)
Contact
Extras;
Blog
Research and/or Resources
Testimonials
Your testimonials can be peppered throughout your professional website template.
You should also have the companies logos that you’ve worked with if they are well known in your industry or in general.
Lastly if you have any accreditations, you can have these near the footer of your homepage.
Have someone take a professional headshot of you or book a personal branding photoshoot. Take a look at my offering here, to see what I do and the sort of thing you can book another photographer to do.
Don’t just use generic stock photos, that can be so boring and dull. Spend some time looking for images that may still be corporate but have a little more personality in them.
Inject a little bit of you in there. This can be with a pop of colour where appropriate (I mean we’re talking professional here, so don’t go wild with fluorescent pink hahaha) but perhaps some softer colours that go with the standard blues most people use in corporate looking websites.
Examples of Professional Website Design for Coaches
Now I want to share with you 3 examples of professional websites that I’ve designed for 3 very different women but also very similar women.
All 3 women left very high level corporate jobs after having received coaching and getting accredited as executive coaches themselves because they wanted to help others lead happier lives both personally and professionally.
Leila Travis
Leila came from a background in Media where she was a Strategy and Planning Controller at ITV before leaving to become an executive coach.
Over her career she has worked with lots of well known companies such as TikTok, Schwarzkopf, Fever Tree, Starling bank, M&S, Tesco, Boots, Kurt Geiger, Charlotte Tilbury, Proctor and Gamble… and loads more!
Jodie Wrout
Jodie worked for 20 years in the corporate world of HSBC and is an experienced people leader before becoming a certified coach and NLP practitioner. She specialises in helping women achieve the life that they want, both at home and at work.
Lee - SundaySkies.com
Lee spent almost 20 years in public sector communications, meaning she helped leaders be more of their real self (not the stuffy shirt version), to build great teams and achieve success that mattered to their customers.
She’s now a coach and consultant, focussed on helping people to step out of their comfort zone to become well-rounded and visionary business leaders.
I think Lee has the least corporate style website of the 3 women listed here but it’s still professional. Part of her brand is that she’s helping leaders become more themselves and develop their own personal brands - so it was very important for her to do the same on her website and it’s 100& her!
Finally I’d love to show you two more websites where my client’s take the back seat more as their businesses aren’t so much about them and they are a little more corporate in feel, yet still have their personalities sliced throughout .
View Salma’s website Mastering Your Power here >>>
View Christina’s website, You Are Resilience here >>>
Do You Need a Professional Website Template?
I’m hoping that after reading this article you do in fact realise you need a professional website for your business, whether you’re an executive coach or perhaps you’re a business coach or you have a marketing business.
The people that are hiring you and viewing your website must think that you are professional and know what you’re doing.
You may be amazing at what you do, but if your website doesn’t look professional, why would people hire you?
Your website is a reflection of you.
I want to help you create an uber professional website template for your business and there are three ways I can help you do that;
Branding & Doing it Yourself
Before you get started getting any website built, you need to know what your branding should look like. Watch my FREE video workshop How To Create A Brand You Love
Professional Website Templates
Buy one of my Squarespace website templates where you can input all of your photography, images and copy straight into a pre-built website, made especially with you in mind.
My website templates are different in that my niche is especially for you; executive coaches, life coaches, business mentors, speakers and female entrepreneurs in the wellness & personal development world.
My templates are coming soon, sign up below to be the first to hear when they launch so you can get yours ahead of time :)
Professional Branding and Website Design
This is my high-touch offer, which is where I create your branding and website design using my 15+ years experience in design and more importantly, my zone of genius - my intuition.
My talent is in being able to speak with you, get to know you over a couple of zoom calls and I’ll be able to create a brand that is so you it’s not even true. One that you’ll fall in love with and will attract your dream clients right outta the gate.
If you feel that I may be the one to bring your brand vision to life, simply send me a message via my contact form here.